Is improving your club’s bottom line on your to-do list? If so, we have 3 ideas to help you grow health club revenue!
Recurring Revenues
Is your business model set up as pay-per-class or monthly recurring revenues? Businesses that incorporate a recurring revenue model (RRM) tend to make more money than pay-per-class-models. RRM allows you to forecast cash flows, ensures you are covering fixed expenses, contributes to client retention and strengthens your bottom line. If you want to grow club revenue don’t just think about your membership dues when evaluating your revenue model; you can also roll child care, locker dues, massage packages, private lessons, personal training and camp into monthly recurring billing.
Point of Sale (POS) Transactions
Do you have various items that you sell throughout your facility? Point of Sale transactions allows you to quickly recognize extra revenue such as gift cards, one-time child care fees, and more. From the front desk to the pro shop, spa or café, allow your members and guests the freedom to make purchases and payments throughout your club. You want to ensure your software provider allows for easy end-of-day reconciliation, next day funding, and back-office integration.
E-Commerce
A quick way to capture more sales opportunities is having your club management software integrate with your website. This enables you to provide online joins, program registration and appointment booking. Boost your membership sales, manage club services and create a paperless environment–without adding new staff–by giving your members and potential members the power to self-service on their own time.
Ready to maximize your software experience and ultimately your revenue? Complete the contact form and a team member will reach out soon!
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